CONTENT LIFECYCLE

Create, approve and reuse pharma content. At scale.

AI that supports your content from the first brief to the last HCP touchpoint. Faster production, fewer review cycles, and a library your teams can actually use.

Pharma content assets being created and approved with AI, from first draft to MLR-ready material

Trusted by 15+ top pharma companies across 60+ markets

The Solutions

Content Studio helps you create, MLR Pre-Check gets it approved faster, Content Tagging makes it easy to find, and Content Similarity shows where it gets reused.
So every new brief starts from what already works.
Content Studio AI agents generating on-brand pharma content from a structured brief

Content Studio

Go from brief to ready-to-review content in days, not weeks.
Three AI agents, one workflow.
The Brief Assistant turns your inputs into a clear, structured brief. The Content Generator creates on-brand multichannel content from your approved assets and claims. MLR Pre-Check, also available as a standalone solution, checks every asset before formal review. Human in the loop at every step.

From 11 days to 1.5 hours, brief to draft
85% assets accepted as-is
100% passed MLR

MLR Pre-Check highlighting risk-rated compliance issues in a pharma asset

MLR Pre-Check

Get approved at the first round.
Built into Content Studio and also available as a standalone solution. AI screens every asset before formal review across claims, references, tone of voice, medical, legal and regulatory, with risk-rated highlights inline in Veeva PromoMats.

2 to 3x faster approval
+44% first-round approvals

AI-generated semantic tags applied to pharma content in the DAM

Content Tagging

Find any asset in seconds.
AI tags text, images, video and audio based on your own taxonomy and syncs back to Veeva PromoMats or any DAM, ready for Next Best Content.

up to 93% faster
up to 98% accuracy

Content Similarity mapping global to local reuse of pharma assets

Content Similarity

Stop recreating what already exists.
AI compares documents and images by meaning, wording and claims, and shows how local markets reuse global content: what gets adopted, duplicated or ignored.

91%​ similarity accuracy

Meet us this autumn

Book a 30-minute 1:1 with our team and see the solutions live.
NEXT Pharma Summit CX & AI 2026, Vienna


27-28 October | Vienna

  • Booth 5
  • Panel on the main stage, Day 1
Reuters Events Pharma Commercial Data & Tech 2026, London


4-5 November | London

  • Workshop on Content Studio, Day 2

Veeva Commercial Summit Europe 2026, Copenhagen


18-19 November | Copenhagen

  • Meet Veeva's first AI partner in Europe

Content is only one part of the loop

Decision Intelligence dashboard showing content performance insights

Where do the insights for better content come from?

Know which content performs, with which HCPs and in which channels, before you write the next brief. 

Explore Decision Intelligence
Pharma rep sharing personalized content with a healthcare professional

How does your content reach the right HCP?

Turn approved, tagged content into Next Best Content suggestions for reps and omnichannel campaigns. 

Explore Customer Engagement